OBJECTIVES
- Apply the knowledge acquired in the class; on unit number II, to a company.
- That the information presented in this work is useful to the reader, and is to his liking.
- Obtain a good grade, which reflects the quality of our work.
INTRODUCTION
On Monday, August 28, 1978, Miguel Ángel Porrúa bookstore, then one of the youngest of the Porrúa booksellers dynasty, was opened on Calle de Donceles number 63.
We are on the threshold of a new century and millennium. Everything is ready to welcome the new era with the tools that allow the Miguel Ángel Porrúa house to continue its editions, with the addition in perfection and beauty that man and time never bring. So be it.
DEVELOPING
1. HISTORICAL TRANSCENDENCE.
Miguel Ángel Porrúa, bookseller-editor, began his activities in 1978 at house No. 63 on the streets of Donceles in the center of Mexico City. In search of new horizons, in 1980, the publishing and publishing company emigrated to the south of the City, finally, in 1984, settling permanently in house No. 4 on the streets of Amargura in San Ángel.
In 1980 Grupo Editorial Miguel Ángel Porrúa was created, a new company that complements the bookstore activity of the first one and that finally in 1987 was established at No. 23 of the streets of Chihuahua, Progreso-Tizapán neighborhood in San Ángel. Today, the publisher has its own typography, photomechanics and printing workshops; In the 17-year-old heritage, both companies have more than 800 titles published in various collections, among them the topics of social sciences, history, art, anthropology, law and the sources for their study. Great importance is attached to the facsimile rescue of documents and publications, both Mexican and foreign, aimed at spreading knowledge about our country.
2. TYPE OF PRODUCTION.
The corporate purpose of the company is the EDITION, PRINTING, BINDING, DISTRIBUTION AND SALE OF ALL KINDS OF PUBLICATIONS IN GENERAL, as well as its purchase for commercialization, import or export, therefore we consider that the types of production of Miguel Ángel Porrúa, SA de CV could be:
1. Transformation.- Because it transforms the raw material already industrialized into a finished product considered as a useful good, in this case the final product is the BOOK.
2. Commerce.- since the company sells publications that it produces and which in turn buys from different publishers in order to sell it again.
1. ELEMENTS OF PRODUCTION.
two.
1. Capital.
The capital that Miguel Ángel Porrúa, SA de CV has is represented as follows:
Shareholder investment
Fixed capital
Cash contributions $ 10,000
Variable capital
Cash contributions 2'000,000
___________
Total share capital $ 2,010,000
Inventories
Production in process $ 241,852
Editions finished 343,470
___________
Net 585,322
Real estate, machinery and equipment
Constructions $ 115,347
Printing machinery and equipment 2'983,601
Transport equipment 558,846
Office furniture and equipment 392,632
Computer equipment 851,816
Packaging equipment 593
___________
4,902,835
Less - Accumulated depreciation (1'823,418)
____________
Net $ 3'079,417
2. Labor.
The human effort required for production purposes is not very large since the technology has replaced a considerable number of people, but the human factor is of paramount importance since there are people with peculiar temperament who have reached their maximum efficiency and thus leading to high production quality.
3. Materials.
It is well known that technological changes have made the industrial structure of Miguel Ángel Porrúa, SA de CV to be integrated in such a way that the raw material, as well as the materials used in its processes, are finished products by others, and in addition to created an interdependence between its suppliers who are specialists in their line and who in turn trust other manufacturers to process their products.
In this way, it is considered that the essential raw material, despite not being very extensive, leads to a great commercialization of articles such as paper that sometimes has to be imported due to the required characteristics of the book and the inks due to their diversity enter the same line.
4. BASIC PRINCIPLES OF PRODUCTION.
A. MECHANIZATION.
Due to the characteristics of this type of production, mechanization has been essential since its inception and one of the first acquisitions to carry out production was: «ENRIQUETA», which from the beginning marks the situation of human effort in graphic arts, since It is 100% managed by a single person, substituting 3 to 5 more workers, saving time and giving better precision as well as increasing its production but not its cost.
B. DIVISION OF LABOR.
The division of labor is a primary characteristic in this industry since mass productions are carried out and in this type of operation no man or group makes a complete product or even a good part of it, which leads us to create: SPECIALIZATION.
C. SPECIALIZATION.
An example of this are: THE TRAINERS. That they are people in charge of capturing the content of a work, an activity that they would not fail to carry out within the production cycle, thereby leading to specialization and saving time but can also turn their activity into something monotonous and routine.
D. STANDARDIZATION.
The books Miguel Ángel Porrúa, SA de CV, endorse the experience in the presentation, design, integration of editorial projects since they are subjected to patterns and models referring to characteristics such as the measures and procedures to prepare a book that saves us time and allows comparisons. on the same basis.
E. AUTOMATION.
Miguel Ángel Porrúa, SA de CV with modern technology offers typography and photomechanical services by electronic means, as well as printing with the OFFSET technique for stationery, posters, brochures, promotional brochures and all kinds of books.
In its beginnings it only sang with a person «Chandler» called the Dancer who, despite its age, continues to be used with excellent results.
The evolution of technology has allowed these old machines to be replaced by state-of-the-art equipment such as the color digitizer, an AVANTRA photomechanical and two OFFSET HEIDEBERG printing machines that are considered to be state-of-the-art machines.
1. COMPONENTS OF THE SYSTEM.
1. Inputs.
The articles that the production of a book requires are basically:
• Paper (which varies according to the characteristics of the book).
• Ink.
• Glues.
• Paper for loins (pasta).
1. Process.
to. Ideas.
Refers to the concern of an author to publish a work or the initiative of the publisher to develop special topics that will be of interest to a certain population sector.
b. Design.
Refers to own characteristics of typographic presentation such as: the format, size and measurements of the books, colors applicable both to the cover and internal parts of the book, type of letters, etc.
c. Pre-think.
Different processes are involved such as:
The trainers: who are those people in charge of capturing and shaping the text that can sometimes be the author's writing.
Proofreaders: they are people in charge of comparing the author's original with the work done by the trainer, taking care of spelling and the appropriate sequence of ideas or plot that the author intends to convey.
Scanner: the scanner is the process in which the images to be included in the work are prepared using photomechanics.
Negatives: once the correct information has been obtained and the images to be included, they are taken to a computer design that prepares negatives with optimal characteristics for printing.
d. Press.
Once this point is reached, the printing of the book begins with the corresponding negatives, this being the pre-finished product.
and. Binding.
It consists of giving the external presentation to books, which must be according to the theme; the binding types are ridged, classic, plastered.
1. TYPE OF SYSTEM.
The system that is managed due to its characteristics is considered as continuous repetitive since it works on the same production line, there is a predetermined sequence for all products, so they are the same or similar, there are no delays, so a high level is reached. output.
COMMENTS
The visit was very interesting, and they took great care of us, providing us with the information we requested, in order to deliver this report.
CONCLUSIONS
This work turned out to be very interesting and we discovered that our knowledge acquired in class is reaffirmed more by applying it to practice.
For the opportunity that we were given to have access to the company and for the knowledge that the professor transmitted to us, we are very happy and grateful for it.
BIBLIOGRAPHY
• 20 YEARS OF BOOKSTORE-EDITOR.
PRESENT FRIENDLY.
SEVERAL AUTHORS.
EDITORIAL PORRÚA.
MEXICO, 1998.
• IF IT IS A PRINTED LETTER…
… A TRADITION GUARANTEES US.
INFORMATIVE BROCHURE. EDITORIAL PORRÚA.
MEXICO, 1998.
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