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Social media concept

Table of contents:

Anonim

There are several ways of observing the phenomenon of social networks, since they are given by various circumstances within the same organization, whether by affiliation, knowledge, context or demand.

  • Social networks by affiliation are those that are generated spontaneously in groups and whose presence imprints a climate of camaraderie and identification. Although not usually considered formal, these social networks allow the flow of information in an expedited manner and with high levels of quality. Knowledge social networks are those that respond to the organization's own interests but with a high degree of personal interest. They generate to add value to the processes, improve or create them. Networks by context or demand respond to their own functions linked to a position or a group of them, the same work generates the integration of these networks and sets them in motion, the company It is he who sets the tone according to his interests and objectives.

The emergence of the network of contacts

Social networks are spontaneous and there is no specific methodology to create them.

The subsequent ones respond to the interests of the groups or the organization, these are created by aligning expectations, profiles and functions in order to guide them to the expected results; Units integration days are usually held and from them the connections are extracted whose correspondence and interdependence could be verified in assumed or test scenarios.

Connections between contacts

They are varied, the connections could manifest themselves according to the nature of the network in exchange:

  • Person-person: As its name indicates, this exchange is of a personal nature and does not necessarily include or exclude the solution of problems within the company. Person-group (or team): In this connection, the conscious or not use of the leader is present circumstantial, the search or offer of knowledge transfer for specific situations Group-team (virtual or face-to-face): It is usually oriented to the development of solutions, responses, procedures or any type of exchange that adds value to the organization. / teams: It results from an eminently exchange relationship, seeking advice, consulting, or generating identification to address an approach of interest to the parties.

All of the above will depend on the approach and the conditions, demands and interests that originated the social network and therefore the connection.

Social media concept