In our previous article we exposed the effects that the possible approval of the SOPA Law (“Stop Online Piracy Act” or Stop Online Piracy Acts) would have for next January 24, 2012, and this past weekend the fact that this United States law was frozen until the House of Representatives and the House of Senators reach a consensus and review the most critical aspects between said law and the PIPA (Protect ID Act) that is being discussed in the senate. In turn, the promoters of the SOPA law are thinking of eliminating the blocking of sites suspected of being infringers from the penalties, leaving the other previously mentioned penalties.
There are multiple reasons why this law has been frozen, among them we can cite the outright opposition of the leaders of the Internet Industry (Google, Facebook, Amazon, Wikipedia, YouTube, Reddit, Twitter, eBay, Linkedin, etc.) that The protests of multiple sectors of Internet users at a global level, the denial of its approval by the Barak Obama administration, had not been incorporated into the discussion of the same by the promoter Industries (Film, Record Label and Pharmaceutical), considering that it cannot violate the rights to freedom of information and expression, and even the protests of legal educators in the United States for its unconstitutionality.
In turn, it is announced that in the next few dates some actions could be carried out by Internet leaders who will further disclose the reasons for opposition to said law, this being led by Reddit (Social Bookmarks) whose co-founder will appear before Congress and that on January 18 it will present on the screen only links to information against the law.
This whole situation leads us to explain the impact that social networks and new technologies through the Internet have increasingly on humanity.
As a result of the mass use of Smart Mobile Phones (with the ability to surf the Internet) as well as the proliferation of Social Networks and Media such as Twitter, Facebook, YouTube or Linkedin, we are changing our habits to inform ourselves and entertain ourselves.
Today it is typical, for example, that when we arrive at our home and sit down to watch television, we are in parallel browsing social networks with our mobile devices to know what is happening with our contacts and with daily situations in general. In turn, we share with our followers everything that we consider interesting, adding our own comments and setting our opinion on it. This scene has become common when we are waiting for a client to attend us, when we are in a big traffic jam, and until when we go to the bathroom.
The integration and interaction of humanity through social networks, forming what is known as web 2.0, is so overcrowded that any attempt to prevent this level of communication between all of us is interpreted as a violation of our freedom of information and expression.
With the arrival of tablet devices (Tablets) this is exponentially increased. Projections already say that this year more tablets will be sold than desktop computers, and all the major computer brands have exhibited their new models that also begin to drop in price, thus attracting many more followers.
Digital books are heralding the death of the paper book paradigm. To cite one case, last December Amazon sold one million digital book readers (Kindle) every week.
The arrival of television channels and online movies (eg Netflix) with low costs, as well as the incorporation of the internet with the Android operating system in new television models means that from now on traditional television will no longer be Being the same as before, it is simply merging with the Internet so that the user decides how and where they will consume said content, based on the fact that they will see what interests them and when they are interested (television on demand).
Telephony based on Voice over IP (VoIP) technologies supported with video transmission (eg Skype) over the Internet is increasingly used on mobile devices, as users discover the great number of benefits and cost reduction that implies.
All this also accelerates the potential disappearance of printed newspapers that are displaced by their digital versions on the Internet that also allow the handling of interactive multimedia (Audio, Video, Surveys, etc.) and their fusion with Networks and Social Media.
Traditional business models have become obsolete and force the use of the Internet for multiple forms of interaction with the target audience, thus also changing the professional careers of marketers, social communicators, graphic designers, software developers, engineers of computing, to name a few of the affected areas.
Social Media on the Internet represents the fusion of "all against all." Consumers, content generators, technology creators, marketers, etc.
By understanding the implications of this we can observe that the phenomenon of the growth of the use of the Internet for the interaction of humanity, including the publication of all kinds of content, the sharing of what we like and what we do not like, the distribution of information globally, among other aspects, it is simply something that is impossible to stop.
Any attempt to prevent this current phenomenon is against nature.
That is why so many industries are being affected, to such a degree that they must be completely transformed in order to survive. The old paradigms and business models, traditional usage and customs, no longer apply. Legislators and industry leaders have the task of reviewing these changes in depth in order to define where this mighty river of global communications is going to take us, knowing that what is decided must achieve balance and maintain the win-win. both economically and socially, culturally, intellectually, etc.
NO TO THE SOUP LAW.
Success for all…
