Digital culture represents the contemporary phase of communication technologies, one that follows the print culture of the 19th century and the culture of electronic broadcasting of the 20th century, amplified and accelerated by the popularity of networked computers, personalized technologies and digital images. The emergence of digital culture is usually associated with a set of practices based on the increasingly intensive use of communication technologies. These applications involve more participatory behaviors on the user side, an increasingly visually rich environment, and connection characteristics than excellent personal dimensions. Digital culture resides above all in the changes caused by the emergence of digital media,networked and personalized in our society and the shift from the communication phases focused on print and broadcast media, to more personalized and networked media that use digital compression and processing capabilities at their core. The consequences of such processes in social terms, and the means through which media technologies transform our modes of interaction and representation, largely constitute what is called "digital culture."they broadly constitute what is called 'digital culture'.they broadly constitute what is called 'digital culture'.
Today society is immersed more than ever in a flow of technological innovations that shape our interactions and mediate our access to things and other individuals. Understanding the nature of the changes that sustain social and technological transformations, with special emphasis on their consequences for the individual and society, is essential for our days. The acquisition of theoretical and empirical information on the subject of digital culture and its implications for the study of the media and computing is what this article raises.
Understand the role of digital culture in today's society; relate digital culture to media culture; understand the basis of activity theory; understanding the role and nature of social capital theory and other outcomes include the acquisition of competencies in the analysis and interpretation of key texts on the history and evolution of media theory and issues of digital culture.
What is digital culture?
7 am. Your phone's alarm goes off. Just 5 more minutes. Go through the screen. Where is the snooze button? I downloaded a new alarm clock app last night because you have had trouble waking up in the morning. It's one of those alarms that requires you to troubleshoot to turn it off.
Consider removing the app. Sigh. She hates math.
He gets out of bed and gets ready for work. At breakfast, you check Google maps for the current weather forecast and the fastest route to work.
… loading… loading…
Your WiFi has been acting erratically lately. That aggravates you. You take the umbrella just in case and leave the house. When you go out, your Nest thermostat will automatically adjust the temperature to save you a few bucks on next month's energy bill.
Subway to work, or call an Uber? She looks at her phone. There are no Uber drivers in your area. UberBlack is too expensive.
On your walk to the subway, you open up Instagram, Facebook, Twitter, and Snapchat, and cycle through them in a usual order to catch up on what you've missed since last night. You find:
-Another person who profits from nonsensical videos, useless tweets and slightly humorous memes on Instagram.
-Spoilers from last night's episode of your favorite series.
-Selfies.
-A listing titled: "10 Ways to a Better You."
-Snapchats from last night's getaways.
Look up. Virtually everyone has their heads lowered, staring at their phones, walking in droves. Glossy billboards above you advertise the newest technology. Her wrist dings. It is your smartwatch that notifies you of a text. You wear your watch in the street cafe to pay for your coffee.
Before going into the subway, pop a playlist on your phone of offline podcast episodes you downloaded the night before, put on your headphones, press play, and tune in to the world. Once again, everyone has their heads down, completely immersed in this digital world, headphones, no one talking.
Just before you get on the train, you use the last drop of service to record a video of a street artist to your friends, it will not send it. Quickly switch to Twitter and tweet:
MTA needs Wifi. #undia #illusion
The connection drops in and out as you pass each stop. 5 retweets, 10 favorites. A proud and euphoric feeling washes over you as you exit the train.
The foreword above describes the typical morning of someone living in a culture where people are surrounded and consumed by technology, a digital culture.
Digital culture is a general concept that describes the idea that technology and the Internet significantly shape the way we interact, behave, think and communicate as human beings in a social environment. It is the product of omnipresent technology and unlimited access to information, a result of disruptive technological innovation within our society. It is a lifestyle, and you are part of it. He is living it.
Digital culture is the internet, trans-humanism, artificial intelligence, cyber ethics, security, privacy and politics, it is hacking, social engineering and modern psychology. More contextually, digital culture is using social networks as our main mode of interaction with others; Sharing every moment of her life on the Internet; the selfie phenomenon; the live streaming obsession; the anonymity provided by online communities; Apple Pay and Android Pay; wearable technology; the use of emoji to improve communication; Internet / cell phone addiction; the sharing / on-demand economy; cloud computing and storage; the internet of things.
I think you have the idea.
Digital culture is many things and applicable to multiple topics - but it all comes down to one: the relationship between human beings and technology. These ideas are often overlooked as technology becomes second nature to us.
Humans are using modern technology to improve or alter the quality of life to adapt to our changing environment and human needs. For example, we have created the economy on demand for the goods and services we need instantly and cloud computing to work anywhere. As our lives get faster and faster, we innovate to adapt. And since technology doesn't stop, as Moore's Law explains, we have to compensate for the evolution of our culture as needed.
With all this in mind, the goal of many companies is to explore this concept, to delve into what makes technology trending, why it is created, how it changes the way we live our lives, why it makes us behave the way what we do and what that means for our future.
There's an illuminating feeling about taking a step back to analyze where we are and how far we've come that makes digital culture so mind-blowing.
There is a cause and an effect in everything. Digital culture is the effect of the ever-evolving tech fetish we've developed, and the digital bodybuilder is out to find out what effect it has on us.
Reference
Conversation between Greg McVerry and Dheeraj Dhobley.
Download the original file
