Day by day the constant increase in sales is indisputable in our environment and even more so when we must answer for expenses and costs that must be paid month by month; But, in the commercial environment, if we stop to think because some sell more than others and it is a question of looking for the answer in complicated administrative theories or in mathematical models that fail to give any answer to our doubts, then we continue looking for the panacea to our questions. without knowing that it has always been in our hands. So dear reader, do not look for answers where you will not find them, rather think what you and your entire team are doing to be timely with your clients and above all to keep your indelible image in the top of mind and top of hard of people.
All the effort that is dedicated in sales meetings, trainings, coaching or mentoring processes to motivate us to sell more are rendered inoperative when we fail to retain our clients with our breach of the promises given, and when we only demonstrate that with our apathetic attitude and Disinterested we do not care, with our bad service and but even with our improvised mania of wanting to appear nice when we are not really. Here are some points that, according to the gurus, are apparently trivial, but of utmost importance in the image of the seller, who at the end of the road are fundamental aspects of customer respect:
- PROMISES: there are sellers who, by winning the sale, offer heaven and earth, knowing that they cannot fulfill it; And you must never forget the fundamental principle in sales: do not promise or commit to anything that you are not really in a position to fulfill in time, space, delivery, price, quality, use, payments, service, quantity, etc. It is preferable to offer less and in the moment of truth give more.
- HOBBIES: there are certain customs, gestures, tics, vices, habits, acts, etc., that we sellers have and that can spoil a sale.
That is why it is important when we are in front of the client not to fall into the following:
• Play with your fingers, clicking your knuckles.
• Pick your nose.
• Bite the pen.
• Raise and lower the glasses.
• Cross and uncross the legs.
• Shrug your shoulders.
• Wipe sweat from the forehead.
• Move the head unnecessarily.
• Blink continuously.
• Pull ears.
• Sucking on the mustache.
• Interrupting the client when he speaks.
• Fix your tie or shirt collar.
• Put your hands in your pockets.
• Hold the chin.
• Lazily relax in front of the client.
• Biting your lips anxiously.
• Wrinkle between the eyebrows.
• Exaggerating facial expressions.
• Spit on the floor.
• Burping loudly.
• Clean nails in front of the client.
• Look at the ceiling for no reason.
• Nervously folding or scratching a sheet.
• Use the cell phone to make or receive calls.
• Comb or straighten hair.
• Fall asleep during the sale.
Tener en cuentas estas recomendaciones tampoco nos llevara a vender el doble o el triple de la noche a la mañana; pero, si le aseguro que en el corto plazo le dará resultados maravillosos para usted y su negocio.
