1. Lowers your brain alert level
The first thing to keep in mind is to generate a sufficient framework of tranquility, aimed at ensuring that the brain uses its neurotransmitters for higher functions and not to defend itself against possible threats.
Our brain needs fuel to process information, this is made up of chemicals called neurotransmitters. If they turn one hundred percent to defend you from external stimuli experienced as threatening, they will focus all their attention there, and no matter how hard you try and try you will not be able to distract them with anything attractive, much less direct their behavior where you want.
2. Activate your search-reward centers
When we are presented with a challenge or something new that sounds seductive, our brain already begins to feel a pleasant tension. This is generated by dopamine, a neurotransmitter linked to the anticipation of pleasure, in addition to adrenaline and norepinephrine, which prepare us for action. We can observe such a complex in everyday situations such as waiting for a good weekend or our partner on the first dates.
From leadership, when you invite a collaborator to join a project, you are making this beautiful feeling appear in their brain that will then push them into action.
3. Avoid habituation, generating surprise effects
Many managers are frustrated when awards that previously worked so well begin to lose motivational ability. This effect is called the habituation mechanism and it has been proven that the brain stops responding when the same stimulus is presented to it over and over again. And besides, you can even anticipate it.
Considering the above, think about the possibility of rewarding those behaviors that are valuable for your Company without prior notice. You will see how this surprise effect explodes the brain with joy, being able to observe the happiness in your employee.
4. Invigorate relationships - support
There are necessary links from the superficiality, but there are others, indispensable, that due to their deep condition grant security to people. Sometimes the enormous motivational capacity that someone has in knowing that they have someone they can count on is unknown.
The most recent studies in neuroscience have analyzed the effect that healthy relationships have on our brains, determined by their incidence in the reduction of stress and a consequent progressive release of pleasure-linked neurotransmitters.
The advice here is: Take care to generate and maintain an adequate work climate in your company, in which relationships flow naturally and you will not have to worry about calculating the coefficient of the annual bonus that you deliver.
5. It allows the person to feel control over what they do
The so-called "locus of control" explains one of the main reasons why people feel identified with the task, significantly raising their commitment. On the contrary, if you perceive that you do not have power over what you do, or that you cannot decide about it, you are likely to feel discomfort or anguish.
The challenge here as a leader is to find the link that unites what is required by the job and the capabilities of the collaborator, since from this link you can progress in the process of autonomy and control of the employee towards their activities.
As a summary of the above, I suggest you remember this slogan:
"It is always more effective to awaken desire in your people, fanning their inner flame, than to show them a carrot and pretend to chase them like a rabbit."
