An important and ignored aspect is the one referred to the role of the “master of ceremony”. Your contribution to guaranteeing the success of an event will depend, among other significant considerations, on your wise, discreet and thorough ability. The more imperceptible your role, the greater your contribution.
Sometimes his work is confused with that assumed by an "entertainer". The first, leads the activity and puts the organizers in contact with the public; the second, encourages the approach, joy and fun of the attendees and, therefore, is required in family celebrations, dances, celebrations and the like. Consequently, there is an indisputable difference in functions.
I reiterate what I stated in my article "Importance of protocol in events": " In our environment there are an innumerable range of moderators with palpable ignorance of the minimum protocol provisions, despite their extensive experience and even being public people regularly summoned for these necessities. For example, they usually ask for 'a vote of applause', 'we salute with a loud applause', etc. forgetting that palms are not requested; they arise spontaneously. I hear with repeated offenses: 'Here are the sacred notes of the national anthem of Peru. Stand up please'. It would be enough: 'National anthem of Peru', it is obvious that it is sung standing up ”.
“… You should never assume a cheesy role or try to become the 'star' of the pageant. Her Creole and improvised training, reflected in repeated deficiencies, can generate the perception that such a tarnished performance is habitual. Must master the use of honorific treatments, precedents, and basic concepts of ceremonial. I am not exaggerating by underlining the mediocrity of moderators unable to differentiate an institutional event from a children's party. The sobriety in his attire and development defines the style ”.
From my point of view, it is convenient to exhibit good diction, adequate intonation and optimal voice volume. Their mission involves getting ready, checking that the podium, sound equipment, microphone, lights are ready, starting at the exact time, introducing exhibitors, making attendees feel welcome, meeting schedules, controlling time of the interventions, guide the protocol issues and thank the participation. At the beginning you should avoid saying: "Good evening with everyone", it is only necessary: "Good evening".
I propose to use a scheme conducive to providing coherence to your intervention and, furthermore, not omitting vocatives and precedents. It is necessary to emphasize the demand to practice the program and wear appropriate clothing. In numerous contests it is intended, for the sake of alleged informalities, to reverse the procedure and the established solemnity. Fact that overshadows its significance and magnitude.
Your occupation demands many more conditions than an attractive appearance or wide popularity in the media. I recommend having proven assertiveness, emotional self-control, showing empathy, naturalness and smiling, facing unforeseen situations, mastering the ceremonial and, especially, giving up any kind of leadership. Something impossible to achieve in abundant and hackneyed figures of the spectacle and journalism.
With amazement and amazement, I observe famous female presenters from television spaces, models, former beauty queens and even controversial celebrities who, taking advantage of their ephemeral fame, are required for this function and have tarnished - despite their high fees - their presence of this work. The relevant collaboration of the "master of ceremony" makes it possible to enhance any corporate, official or social event; For this reason, it should not be in the hands of gallants or actresses who lower your level and presence. Even when such excessive and eloquent negligence are welcomed with sympathy in the always singular and devoid of "Peruland". Also, I want to point out the responsibility of the contracting entity for this nonsense.
In this regard, Roberto Zavala Ojeda, the Commercial Manager, protocol advisor and main ceremony master of the prestigious company APG Graduations, with more than 25 years of extensive professional experience in this task, explains: “The main thing for this task is the accurate preparation. For example, we can ask the public: What is the national patronymic?Everyone may think that we are making a bombastic phrase typical of an exquisite circle. Nothing could be further from that opinion. We are only asking what is the exact denomination of the name of our country; (check out the wonderful book by Raúl Porras Barrenechea 'The name of Peru'). I highlight here, then, my desire not to leave the small details of the work entrusted to chance or improvisation and, above all, to give real value to the reading, to recognize, if it is valid in bullfighting terms, that we are only a 'pawn of fight 'and we are not the' matador '; in addition, to banish the figurativeism of our performance, not to believe ourselves the peacocks of the night and, to keep a low profile. But, above all, demonstrate in each presentation, knowledge of the protocol, honesty, simplicity and honor the trust placed in us. "
Accepting this task is an ordeal due to the constant and impertinent interference to the detriment of the well-considered task that I like to perform. On occasion I have been interrupted to solicit applause for a guest or the host's wife, stop the evening to announce the late arrival of an authority, make wild public service announcements, and even alter the presentation for the purpose of inducing action. I speak to one of those present.
Several months ago I was requested by a local university to conduct the accreditation act of the Sineace of the Ministry of Education. When mentioning the head of this body, an extravagant subordinate demanded that I ignore the aforementioned portfolio and request clapping hands for his boss. However, the script had been reviewed and approved by the hosts. By the way, I neglected the whim of this diligent, clingy and cowardly felon.
I remember being called to activities in which the organizers dispute dominion over the "master of ceremony" and, therefore, I had to face continuous counter-orders that endangered my function and diminished the development of the act. To this I must add the insolent interference of advisers to government officials who were trying to make changes. I remember the assistant of a regional president who insistently questioned the sequence of the presentations of the members of the table of honor. This clueless bureaucrat was ignorant of precedents.
Finally, I suggest incorporating this topic in the training of public speaking, institutional image, social etiquette and organization of events, to illustrate those who design, implement and manage events. The "master of ceremony" is the conspicuous artist behind the stage curtain. The illustrious German philosopher Immanuel Kant said: "There is no doubt that all knowledge begins with experience."
