At FundaPymes.com we call our community the "tribe of the Icaros", because as enthusiastic entrepreneurs, we fell in love with a spectacular business idea, we sought greatness and we set out in search of it. We may stumble along the way, we may even fail dramatically; But if we fall, if we fail, we will rise again from the ashes like the Phoenix, and more beautiful and bigger than before.
I have said in my lectures that “when someone comes and talks to you about business, don't look at their face… look at their knees, if they are injured, beaten or scarred, pay attention to them. It has a lot to tell you ”. One of my clients has another phrase, he says: "I've already gone through where they scare."
It is also said that "being an entrepreneur is not synonymous with risky". Look at the case of athletes who practice "high risk sports"
These people are awesome; but of "risky and reckless" they have nothing. They are prepared for months, and even years. They invest hours and hours of training, preparation and conditioning. They are accompanied by highly competent, committed and capable work teams. They use machinery, implements and equipment with the latest technologies. The desired result is: reach the top of the mountain, beat the world record, reach the goal. They cause universal admiration and surprise the world with their feats. But they are not launched at all without the necessary preparation.
On October 14, 2012, the 43-year-old Felix Baumgartner, Austrian, ex-military and paratrooper, launched himself in free fall from 39,068 meters high. Unwise? Irresponsible? Barking mad? Not at all. He had started at the age of 16 with his first jump, he trained as a paratrooper as a member of the Austrian Army special forces team. Since January 2010 he had been preparing to carry out this feat. And he achieve it. He did his first tests in 2012 with slightly more "modest" releases. In addition to breaking the world record for free fall, he was the first human being to break the sound barrier, without mechanical support and in free fall.
Felix Baumgartner, is then one of those Icaros who take flight to reach the sun; but they are preparing to achieve the greatest goals.
That is why we invite you to continue being part of this great community of men and women who have made the decision to achieve financial freedom, wealth and prosperity by owning their own business.
We call this community "The tribe of the Icaros."
Below I want to share two legends from Greek mythology that "illustrate" what our philosophy reflects, what we want, our vision and our mission.
I will share first the Legend of Icarus and then the Legend of the Phoenix.
The Legend of Icarus
Icarus was imprisoned on an island in the Balkans. Unable to escape by sea, He decided to imitate the flight of birds. He gathered feathers of various sizes and was joining them with wax, to give his wings enough flexibility and maneuverability. Once they were finished, he forcefully wattled his arms and let himself be carried away by the wind. Icarus' adaptation was so good, that he could fly even better than birds, but without noticing it, he approached the Sun, which ended up melting the wax that held his feathers. Icarus fell dying on some reefs.
Despite his father's warnings, Icarus, fascinated by the wonder of the flight, rose into the air, disobeying Daedalus, who could not prevent it. Furthermore, Icarus felt himself master of the world and wanted to go even higher. He got too close to the sun, and the heat he had melted the wax that held his wings, so he lost them. The unfortunate and reckless young man ended up falling into the sea, where he died. For this reason, since then that sea was known as El Mar de Icaria.
Icarus is sometimes known as the inventor of woodworking.
He is the son of Daedalus, a genius of antiquity who showed Ariadne how Theseus could find his way in the labyrinth of Minos, where the Minotaur (monster with the body of a bull and the head of a man) was found.
The legend was strong and even for a long time a supposed tomb of Icarus was shown on a cape in the Aegean Sea, just as it was said that in the Amber Islands there were two columns that Daedalus had raised one in honor of his son and another in name of himself. Likewise, it was said that Daedalus had represented in a sculpture the sad fate of his son at the gates of the temple of Cumas, dedicated to Apollo.
Icarus' paradox is the sentence to blind oneself to a posthumous end, without mediating the complexity of the environment. Sometimes complexity is a simple subtlety, a small gesture that we ignore. It is often the details that make the end; happiness is not at the end of the road, happiness -IS- the road.
The Legend of the Phoenix
It is said that in the original Eden, under the Tree of Good and Evil, a rose bush flourished. There, next to the first rose, a bird was born, with beautiful plumage and an incomparable song, and whose principles made him the only being who did not want to taste the fruits of the Tree. When Adam and Eve were expelled from Paradise, a spark from the fiery sword of a Cherub fell on the nest, and the bird instantly burned.
But, from the flames themselves, a new bird emerged, the Phoenix, with unrivaled plumage, scarlet wings and a golden body. Some fables later place him in Arabia, where he lived near a well of fresh water and bathed every day singing a melody so beautiful that it made the Sun God stop his chariot to listen to him.
Immortality was the reward for his fidelity to the divine precept, along with other qualities such as knowledge, the healing capacity of his tears, or his incredible strength. Throughout their many lives, their mission is to transmit the knowledge that they have treasured from its origin at the foot of the Tree of Good and Evil, and to serve as inspiration in their work to seekers of knowledge, both artists and scientists.
Its vital chronology varies with the adaptation of the myth. Thus, every 100, 500, 540 (and in some legends, even 1461 or 12994 years), he builds a funeral pyre in his own nest, filling it with incense and aromatic plants, and at the same time singing the most beautiful of all his songs., it ignites itself to extinction. There is only one single bird, whose form of reproduction is precisely rebirth, of which it is also a symbol.
The myth of the Phoenix Bird spread widely among the Greeks, who gave it the name Phoenicoperus (which means red wings), an appellation that spread throughout Roman Europe. The early Christians, influenced by the Hellenic cults, made this unique creature a living symbol of immortality and resurrection. In ancient Egyptian mythology, the Phoenix represented the Sun, which dies at night and is reborn in the morning. Another symbol linked to the Phoenix Bird is that of hope, it represents a value that must never die in man.
According to Ovid, “when the Phoenix sees its end coming, it builds a special nest with oak branches and fills it with cinnamon, tuberose and myrrh, on top of a palm tree. There he stands and, singing the most sublime of his melodies, expires. After 3 days, from its own ashes, a new Phoenix emerges and, when it is strong enough, it takes the nest to Heliopolis, in Egypt, and places it in the Temple of the Sun. As the new Phoenix accumulates all the knowledge obtained from its origins, a new cycle of inspiration begins.
The Phoenix Bird has its representations in different cultures, such as the Chinese (the Fêng-Huang), the Japanese (the Ho-oo), the Russian (The Fire Bird, which Stravinsky musically immortalized), the Egyptian (the Benu), the Hindu (the Garuda), and even in the North American Indians (the Yel), or the Aztecs, Mayas and Toltecas (the Quetzal). It was first cited by Hesiod in the 8th century BC and later and in more detail by the historian Herodotus.
