What is the organizational culture?
- It is the set of values (what is important), beliefs (how things work) and thoughts (individual beliefs) that the members of an organization have in common.
- It will not necessarily be written somewhere, but it will always guide the decision-making and future activities of the participants in the organization.The importance of organizational culture lies in being the main cause by which an organization may or may not attract and retain employees. best talent.
BEFORE…
Capitalist / Productivist Model
The important thing is the command, the bureaucracy, the figure of foreman is born.
There is dehumanization of work, we begin to talk about productivity.
Only the product matters, there is a total robotization of people, fear is the management tool.
They are not allowed to think, manual work predominates in movements and times, they are told what to do, how and in how much time.
Each person does their part, but they know very little or nothing about the company, its intentions or its future projects.
The model is not efficient because the collaborators wonder…
- Do I grow personally? Do I grow professionally? My work contributes? What I do is good for me and others (including my family)? I see a unique, coherent and inspiring vision? I feel part of a group that appreciates and respects me ?
And in turn the employer…
- He feels that to retain “talent” he must compete with money instead of competing with DIFFERENTIATION. He believes that the productivity of his company is directly proportional to the hours that employees remain in it. He believes that the knowledge is his, and not his your collaborators whom you consider
EMPLOYEES
“Even today, in the XXI century, there are organizations that are a diverse mosaic of hyperspecialists who ignore each other and also know very little about the company, its intentions or its future projects. The fragmentation of the processes continues to predominate ”
Joan Costa
NOW…
Peter Drucker
Management challenges of the 21st century
Search for knowledge workers Heterogeneity of work.
Routine tasks increasingly replaced by technology.
- Results management Work by commitments Relationships based on trust Innovation and creativity tasks Leadership: All leading, regardless of the hierarchical position within the organization.
"The company of the future will be established when we are able to solve the productivity problem of non-manual labor"
The challenges of the company today PETER DRUCKER
Now…
Progress in an organization, in these times of revolutionary change, depends on its ability to function under a leadership model. Creating an environment where everyone:
- Exercise Leadership Aim for innovation Inspire your peers Be open to change Take responsibility for results Be positive and do your best
Thus, the organization will not only adapt perfectly to changing conditions, but will also be a leader in its field. Robin Sharma, Guide to Greatness
Synergic Model
Decentralization
Work based on trust making commitments in search of results
Teamwork
Motivation, valuing people, valuing social relationships
Retention of the best talent
Education and formation
- EmployeesIndividual resultsLeaders and followersCollaboratorsTeamworkEveryone leads from their positionWork hours, as a productivity metricWorker retention based on salary increasesKnowledge and Duties of the individualProductivity = ResultsRetention of human talent based on non-financial benefitsIndividual skills, but corporate knowledge and values
In the synergic model…
- The function of senior management must seek to shape the organizational culture, through effective communication, experience of values, recognition of achievements, which will have a positive and important effect on the philosophy and administrative style.
“Successful companies excuse organizational culture by considering it an essential management indicator when making business decisions (…) They make it, shape it and live it day by day, not from intention, but from management. For this reason, it must be conceived as dynamic and flexible, according to the needs of the business, which, perhaps, constitutes in itself a paradigm to overcome. "
Jorge Fernandez Belda
Organizational culture is built through human capital…
Looking to achieve:
- Competitive advantages: Combination of capabilities and resources that allow the organization to differentiate from its competitors. Business objectives: Aimed at generating more income, more customers, reducing costs, etc., Generating Repurchase: That customers choose us again.
