It does not matter if you are thinking of starting your own project or you are already undertaking, it is important that you connect with your purpose. That which led you to dedicate yourself to what you do.
It will help you discover what type of entrepreneurship you want, what is the main motivation that makes you dedicate yourself to what you do or that you have started one type of business and not another.
When you discover your purpose, all the actions, plans and decisions you make must be consistent with it. If something doesn't get you in that direction, then it's not a priority.
Being clear, it will not only serve as a guide but also to hold on and remember when you falter, or lack the strength to continue.
Communicate it to your clients, not only as information, but to be able to connect with them on an emotional level.
How to define your purpose?
To define your purpose you must connect with what you are passionate about, with what motivates you, excites you and with your talents.
You should be able to answer yourself:
Step # 1: Discovering your entrepreneurial identity
- Who are you? What is important to you?
Step # 2: Discovering your purpose
- What change do you want to be for the world? What changes do we want to achieve in the environment in which we work? What are you looking for?
Step # 3: Discovering who you want to work with
- What kind of people do you want to work with?
"That your entrepreneurship is the reflection of a dream, a higher end, a purpose and a mission to fulfill."
Suggested activity:
DEFINING YOUR PURPOSE
I am…
I love (do)...
I am a (your gift, your talent)...
I serve people who...
These people want...
I impact those I serve when...
