Every day more and more men and women leave their traditional jobs and launch into the risky but satisfying world of entrepreneurship. And, with the digitization of marketing, the explosion of social networks and the Internet, new technologies, and the growing demand for goods and services, having a business is more within your reach than ever. However, this does not mean that it is also easier. There are fundamental skills that every entrepreneur must have to increase the chances of success.
1. Perseverance
We all love the idea of success, but the reality is that very few of us are willing to do what it takes to achieve it. Maybe at the beginning of this adventure you should undergo an intense pace of work that you were not used to. You may have to knock on many doors, receive negative responses and face adverse situations. Perseverance will serve as a motor to move forward when you think it is easier to abandon your dream.
2. Flexibility
We live in a dynamic, changing, unpredictable world. It would be wonderful to exercise control over the likes and opinions of others, the ideas of the competition and even the weather. However, you will encounter unexpected situations where you will have to abandon stiffness and adopt a flexible attitude. An important contract was not signed? Did the material not arrive in time for production? Does a buyer want a discount? There are situations that will require rethinking solutions, go to plan B, or make concessions to keep your boat afloat.
3. Integrity
More than an aptitude, integrity is a value that is reflected in all areas of your life. Being a person of integrity means honesty in your dealings with your customers and partners, loyalty to your employees, and the intention of benefiting others, without taking advantage of the trust and goodwill they have placed in you and your business. As an entrepreneur, integrity will open many doors for you and provide you with lasting satisfaction, even if it seems like a longer and less successful path.
4. Constant growth
Growth should not be focused only on your business, your personal development must go hand in hand. According to Taylor Miller, Director of Marketing for All Home Connections, "You should invest in your growth and make sure to include moments dedicated to study, training and learning in your weekly schedule." Attend seminars and conferences related to your industry or that add value to your life. Read books, consult experts and surround yourself with other entrepreneurs who have already succeeded and can give you invaluable advice. The best things in life are said to be free, and the field of personal development is a prime example. Just do a search on YouTube or Google to find endless channels for entrepreneurs,ebooks and online seminars in order to help you and motivate you on the path of entrepreneurship and your personal development.
5. Communication
Without a doubt on this path you must constantly communicate with people of different fields and ages. Your oral and written communication skills will be essential to facilitate those professional relationships that are essential for the growth of your business. The clearer, more articulate and professional your communication style is, the better the image you project of your brand or business will be and the less the risk of misunderstandings or conflicts. In addition, you will be able to better communicate your expectations to your collaborators, who are the most important asset of your company and provide feedback or honestly, with respect and tact.
6. Leadership
You have already determined the direction you want to follow to achieve your goals. This makes you the leader of your destiny. Now, you will have to trust your intuition and experience to set the course you want to give your company. Unlike a traditional job where there is usually a supervisor or manager in charge of making important decisions, when you become an entrepreneur, your collaborators will see you as the army captain and will be ready to obey your orders. If you've struggled in the past with decision-making or strategy-making, if you're having a hard time taking the initiative or speaking in public, you'd be wise to polish and master these areas that will make a big difference to your projection and influence as a leader.
7. Update
It is likely that the day will come when your service or product will be displaced, no longer generate enthusiasm, or even become obsolete. Being at the forefront and staying informed about future trends and technologies, will allow you to anticipate market changes and build a new strategy, change the business model or implement a brand renewal to stay ahead and always current in the taste of users.
What do you think of this list? Now, if you don't have all these skills, don't be discouraged either! None of them is a born gift. You can develop and strengthen them day by day, as well as the muscles of your body. Identify people who have these skills and imitate their habits. Take advantage of every opportunity you have to put them into practice instead of running away from them, and you will see how in a short time they will become part of your new identity.
