This work aims to show the skills that an accountant has to function in society in both economic and social aspects. All of the above is due to the situations experienced when presenting a job interview, since the so-called accountants are not in continuous feedback with the information and its transformation into knowledge, of the society in full globalization.
The world view of the public accountant today.
The public accountant is currently located in a new world based on knowledge, information and the combination of these, to obtain a dynamic reality that is constantly moving.
The direction of this movement is given by the processes that are executed to arrive at the interrelation of social aspects, such as: culture, economy, education and health policies, among others. It is necessary to verify that the reality of the country, and of the world itself, is on high alert for the multiple problems it presents (environmental, educational, political, health, etc.) and internally in individuals (values, life projects and others).
But what does the public accountant have to do with all this? Could it help improve the quality of life of society? Would it redesign economic foundations beneficial to global growth? Well the truth, yes. The accountant is redirecting his path towards new horizons that allow him to relate, in addition to the company, with society not only in systematic aspects, but also in social ones, identifying himself as an individual capable of interconnecting with the external world to develop new collective strategies of life.
However, what has been said previously is not so easy, if the accountant does not focus on common development points: the economy, culture and politics of a society.
As a professional, the accountant must have objectives outlined in his life project, which allows him to benefit from communication processes and transformation of information into priority knowledge in this incessant evolution. However, if the public accountant does not appropriate research topics, which is essential for the development of his profession, it will make it impossible for him to intervene in this society in the midst of globalization, and waiting for the postmodernist era, which will be guided by honest professionals with the ability to be in full feedback with the superficial world.
Although, society is waiting for competent leaders, who operate not only in the economy located in a company, but also become aware that they are components of an organization proper to the birth of a new collective universe, in which strategies In order to enter the competitive environment, they are increasing, one must start with the first scales in technological, scientific, economic and political development that intertwine with the cultural one, to achieve collective goals of evolution and transformation of disadvantages into advantages for the global market..
Innovations (such as: systematic, computer, cognitive… etc.) are at their momentous peak; These have disposed society from a static reality to a dynamic one, making it more complex, problematic and with few doors open to the technique to survive in the midst of selfish competitiveness, which leaves behind, people who are not located in the fields he proposes to lead.
Although globalization needs a certain part of technicians to carry out tasks of hard repetitive work, but what it needs in quantity are project leaders, not only of work but also of the community. Professionals who provide solutions to current problems, not those of the ancient times, since the reality is completely different.
There are counters trained for two things:
- For techniques. For the design of accounting projects.
The former are known as technicians, they are those who perform certain repetitive tasks, ordered by the latter. These are the ones who create, discover and innovate new ways for accounting, doing hard work in a way, paving the way for technicians to reap the rewards.
It is from here that the difference between technical accountants and accounting designers becomes more and more evident; opening a gigantic gap between each other due to the conditions in which each of them operates
. Is it proper that a person who has studied for five years does not have the power to face the existing economic environment? Indeed, it should not be so, but they abound in quantities and in heaps. Clearly, you do not want to insult people who leave a university with the mind of "looking for a job", but it is a circumstance that society and, first of all, universities must change.
When you go through a process as long as studying a career, which the truth never ends, you think that things are not easy, but it is something to live with during the span of life. Taking into account that an accountant carries all this process, the purpose for which it is studied cannot be neglected and if at first it is not available, then locate within one, so as not to lose track of the accounting.
Making sure that you want to develop your profession, you will obtain new means to enter the configuration of "world view of public accounting" and the accountants themselves resulting from all this.
The accountant has to be integrated into society through the information produced in it; promoting research, feedback in companies, to transform them into smart organizations that allow the development of their individuals as components of a society
For all of the above, it has become necessary for society to intervene in the creation of new accounting principles, structuring it as a simple and adequate way of combining social development with accounting development to bring accounting to interconnection with the world. off the books of a company.
In conclusion, accounting is transforming and with it the methodology used to practice the profession in an imposing, competitive and inexcusable economic environment in the face of the circumstances the world is currently going through and the living conditions in which they live Millions of people, that unless someone does something for them, will be immersed in a great process of destruction for themselves and for the future of society.
Undoubtedly, accounting can also help in the social context, but if a person considered a professional has no idea about the situation the nation is going through at this very moment, it is, as it is commonly said, in the pot. Finally, accounting has transformed to become part of globalization, which does not care about who is left behind.
