- Sports companies are responsible for the administration and development of a special talent of the human being, which must be managed efficiently as an economic resource. In the case of Colombia, it can be seen from the results obtained that the administrative practices used have not been effective.For our country, the lack of technical and rigorous preparation of sports leaders and managers to access the resources available to them has been identified the sport system in both the private and public sectors. One of the specific reasons for this inefficiency is the lack of knowledge and skills in the direction and management of the sport organization, which has not allowed the success and excellence of sports talent. important to highlight the abundance of sports talents that are not channeled,towards the promotion, excellence and permanence in sports activity.To achieve better results in this activity, long-term work must be deepened, and a vision and technical strengthening of sports managers must be forged.For all the above, it is necessary to consolidate the company of the sport with a focus on administrative, financial, social, recreational efficiency and high sports competition, all within the framework of the Sports Law (181 of 1995) and the National Sports Plan projected for 2004 - 2008.For all the above, it is necessary to consolidate the sports company with a focus on administrative, financial, social efficiency, recreation and high sports competition, all within the framework of the Sports Law (181 of 1995) and the National Plan for Sport projected for 2004 - 2008.For all the above, it is necessary to consolidate the sports company with a focus on administrative, financial, social efficiency, recreation and high sports competition, all within the framework of the Sports Law (181 of 1995) and the National Plan for Sport projected for 2004 - 2008.
2- GENERAL OBJECTIVES:
- Strengthen skills to effectively manage sports and recreational companies and projects Identify opportunities to lead a sustainable sports company Capture the organizational and business dimension in the educational, sports and social welfare sectors Interact and share experiences, knowledge and attitudes of a managerial nature.
3. SPECIFIC OBJECTIVES:
- Strengthen the management of sport as an activity that, although it has social and human dimensions, also its business dimension. Strengthen the culture of sports management as an activity that requires responsibility; the efficient and rigorous use of resources and self-sustainability, which guarantees results in the medium and long term. Know the main elements and phases for the development of an investment project with emphasis on the sports area. Develop skills to identify, prepare, and Evaluate an investment project in the sports sector Receive training in the use of tools that allow optimal project management Know some aspects related to the presentation of projects to public bodies and private organizations of the national or international order.Allow the participant to develop an investment project for their business idea. Discuss and appropriate the ethical aspects that exist in the processes of preparation, execution, evaluation of projects in the field of sport.
4- CONTENTS:
THEMATIC CORE I
- The concept of sports company The management process: planning; direction; organization; execution and control and evaluation in the sports company Business competencies and skills Sports administration at a global level Types of projects The manager: functions and qualities
THEMATIC CORE II
- Preparation of the sports project
- Market area Technical area Organizational area Financial area
THEMATIC CORE III
- Ethics in sports companies Leadership for change Focus towards results Management indicators
THEMATIC CORE I
- The concept of sports company The management process: planning; direction; organization; execution and control and evaluation in the sports company Business competencies and skills Sports administration at a global level Types of projects The manager: functions and qualities
SPORTS COMPANY
ECONOMIC SYSTEM. Set of elements (economic agents, markets, institutions, norms, flows…..), which allow a society to determine the way to produce, distribute and consume .
COMPANY: economic organization that, in industrial economies, carries out most of the activities. They are hierarchical organizations, with legal relationships, and whose dimension depends on endogenous (capital) and exogenous (economies of scale) factors.
- What is a need? A company meets human needs (collective or private) What human needs are related to sport? What kind of needs can a company satisfy in the sports sector?
ADMINISTRATIVE PROCESS
It is the process of designing and maintaining an environment in which, working in groups, individuals efficiently meet specific objectives.
- Management functions Applies to all types of organization For all organizational levels Goal: Make a profit Pursue productivity including: efficiency and effectiveness
PLANNING
Selection of missions and objectives, and strategies, policies, programs and procedures, to achieve them; decision making; selection of a course of action from among several options.
- THE MISSION THE VISION THE VALUES THE POLICIES GOALS THE STRATEGIES THE PLANS THE PROGRAMS THE PROJECTS THE BUDGETS THE PROCEDURES THE RULES
DIRECTION
Stewardship role that involves the process of influencing people to contribute to the goals of the organization and the group; It is mainly related to the interpersonal aspect of managing.
ORGANIZATION
Concept used in various ways, such as 1). Systems or pattern of any group of relationships in any kind of operation. 2) The company itself. 3) Cooperation of two or more people. 4) the conduct of the members of a Group and 5) the intentional structure of roles in a "formally organized" company.
EXECUTION
Execute, implement, perform.
Tools that lead to excellence in execution.
The habits of highly effective people (Stephen Covey)
- Be proactive Start with the end in mind Put first things first (urgent vs. Important) Think win / win Seek first to understand, then to be understood (listen more, talk less) Synergize (a single swallow does not make a summer; the bridge with sticks) Sharpen the saw THE eighth habit ????
CONTROL
Administrative function that consists of measuring and correcting individual and organizational performance to ensure that events are consistent with plans. It involves measuring performance with goals and plans; show where there are deviations from the standards and help correct them.
- Management indicators. Dashboards
EVALUATION
(Administrative) Evaluation of the performance of administrators in their positions, preferably in relation to their performance in the establishment and achievement of verifiable objectives and their performance as administrators.
BUSINESS
COMPETENCE: Set of aptitudes, attitudes, knowledge, skills, values, to perform as an entrepreneur.
- IN THE MAGAZINE FOCUS (2005) THE MOST APPEALED COMPETENCES ARE RATED:
- STRATEGIC ORIENTATION: 92% ABILITY TO MANAGE CHANGE: 78% RESULTS ORIENTATION: 72% DETERMINATION: 71% KNOWLEDGE BREACH: 64% SENSITIVITY TO ADAPT TO DIF. CULTURES: 56% ORIENTATION TO TEAMWORK: 42% ADMON. OF HUMAN TALENT: 38% DEPTH IN KNOWLEDGE: 32%
